Last updated: 6 October 2026. This policy explains what Growth Booster (run by IMPT) collects, why, and the choices you have.
What we collect
- Your account. Business name, your name, email address, optional WhatsApp number, location, your website address, and your password (stored only as a one-way scrambled hash).
- Your website's visitor statistics. If you add our tracking line to your website, we record for each page view: the page path, the website the visitor came from, any campaign tags in the address, a random visitor code kept in the visitor's own browser, and the type of enquiry click (phone, email, WhatsApp or form). We do not store IP addresses or names, we do not use cookies, and we filter out known bots.
- Your AI assistant chats. Your messages and the replies, stored encrypted on our servers.
- The free website check. When you use our free website check, we ask for a WhatsApp number or an email address so we can follow up on your report. We save it together with the website address you checked, your IP address and your browser type, and use it to follow up on your report and to prevent abuse. Please do not enter anyone else's details.
- Your Gmail (only if you connect it). To send your email campaigns from your own address, you can connect your Gmail with an app password. We store the address and the password encrypted, use them only to send the emails you ask us to send, and never read your inbox. You can disconnect at any time, which deletes the password from our systems (you can also delete the app password in your Google account).
- Email you send with Growth Booster. Your contacts (email address, name and an optional group), your campaigns, and, if you leave tracking on, a record of when a recipient opens an email or clicks a link in it (a tiny picture and links on our domain). You can switch tracking off for any campaign. You must only email people who have agreed to hear from you.
- Billing. Payments are handled by Stripe. We never see or store your card number. We keep the Stripe customer and subscription reference and your plan status.
How we use it
- To run your dashboard, show your visitor numbers and give you advice.
- To take payment and send account emails (welcome, password reset).
- To keep the service secure and prevent abuse.
Who else handles your data
- AI providers. To answer your questions, the text you type and a short summary of your website report and visitor numbers are sent to an AI provider (currently DeepSeek, xAI or Anthropic). Please do not type sensitive personal information into the assistant.
- Stripe for payments and Mailgun for account emails.
- We do not sell your data and we do not use it for advertising.
Your visitors
You are the one who decides to put our tracking line on your website. You are responsible for telling your visitors that you use visitor statistics (for example in your own privacy policy) and for having a lawful basis to do so.
How long we keep data
We keep your data while your account is open. You can ask us at any time to delete your account and its data. Contact details given in the free website check are kept until you ask us to delete them: email us at support@impt.io with the number or address you entered.
Your rights
You can ask to see, correct, export or delete the personal data we hold about you, and to object to how we use it. Email us at support@impt.io and we will respond promptly.
Security
Passwords are hashed, AI chats are encrypted at rest, all traffic uses HTTPS, and sign-in is protected against repeated guessing. No system is perfectly secure, and we will tell you promptly if there is a problem that affects you.
Contact
support@impt.io